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  • 公司新媒體榮獲央企二級單位最高榮譽

    發布日期: 2018-12-26 信息來源: 稿件庫

            12月25日,從北京傳來喜訊,在國務院國資委、中央企業媒體聯盟主辦的第六屆中國企業新媒體年會上,公司官方微博、微信從462個央企二級賬號中脫穎而出,榮獲“2018年度央企最具影響力新媒體二級賬號”,這是央企二級單位新媒體最高榮譽。作為全省唯一獲此榮譽的單位,公司新媒體傳播影響力的品牌價值日益凸顯。

     

            會上,國資委新聞中心、清博大數據、清華大學新聞研究中心結合大數據分析,聯合推出2018年度三大榜單——“2018年度中國企業最具影響力新媒體賬號”“2018年度中央企業最具影響力新媒體賬號”“2018年度中央企業最具影響力新媒體二級賬號”。國務院國資委新聞中心主任毛一翔指出,新媒體在企業生產成為了必不可少的重要幫手,是改革開放40年來的重大變化。希望對促進中國企業的高質量發展,造就更多的具有全球競爭力的世界一流企業,做出新媒體應有的新的貢獻。中央網信辦網評局副局長姜寶明在講話中表示,國資央企系統新媒體矩陣粉絲數以億計,規模十分可觀,取得了一個又一個可喜可賀的成績,為促進國企國資改革發展營造了良好的輿論氛圍,提供了有利的輿論支持。

     

            近年來,以微信、微博為代表的新媒體正深刻改變著人們的交往、溝通和交流模式,成為意識形態管控的新手段。為適應這種變化,公司大力加強新媒體建設,通過培養閱讀習慣、引導全員參與、堅持內容為王、活用新媒體特點、強化分析研判、固化工作流程等方式,進一步提高內容的可讀性、實用性、權威性,圍繞國家電網“人民電業為人民”的企業宗旨,結合社會時事熱點及重大民生關注事件開展主題傳播。2018年,公司新媒體整體傳播水平持續快速提升,發布機制更加健全合理,“褲衩哥”“雪花哥”“山頂凍人”等原創典型不斷涌現,社會責任意識、品牌形象意識和服務意識進一步增長。 

     


            據悉,中國企業新媒體年會在中央網信辦指導下舉辦,是全國新媒體行業最具影響力的活動,吸引了社會各界尤其是全國新媒體代表的關注。

     


            除該獎項外,2018年,公司新媒體還獲得全國“2018‘效?能’政務V影響力峰會”“最佳正能量微博”,“2018政務V影響力峰會”“金旗幟”微博十大社會責任央企榜樣。

     

    天天中彩票
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